Club Resources

Member Engagement

When your existing members are motivated they play more often and stay longer. If you have happy, enthusiastic members they renew their memberships, refer their friends and as a result your club membership grows. The secret to giving your members a world-class experience is understanding and delivering on their expectations. This is influenced by the types of programmes you offer, the level of social interaction and the quality of your facility.

1. Understand what drives member satisfaction

This will help your club deliver a worthwhile experience for everyone. Find out more

2. Create a culture of loyalty

This will foster a desire to belong. Find out more

3. Learn to listen to your members feedback

This will help your club improve current practices and minimise bad reviews. Find out more

4. Offer what your community wants

Optimise your programme offering and scheduling. Find out more

5. Build 'clubs within your club'

This will help build social bonds between members. Find out more

6. Provide challenges to stimulate motivation levels

These are great ways to create a friendly atmosphere of competition. Find out more

7. Use the FREE iSquash Bulk Email feature to get the call out

Target emails to specific groups within your membership to help your members feel like you care about them. Find out more

8. Make is easy for members to renew

This will help your club improve member retention. Find out more

9. Reward your members who renew their memberships each year

Send a thank you letter and small gifts to your members on their anniversaries. Download a anniversary letter. Click here

10. Know the signs of disengagement

This will help you to identify which members are at risk of leaving. Find out more

  • Download an action plan to re-engage the at risk members. Click here

11. Understand the reasons why people leave your club

This will help you (re)engage with lapsed members. Find out more

  • Download a Member Exit survey for them to fill in. Click here


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